I am still so blown away by all of the love and support for the official launch a couple weeks ago!! Can’t say thank you enough :). I wanted to just spend a little bit of time today to talk about the brand! Last fall, I found Louise from The Autumn Rabbit to help with the branding and design for BKC and we started working on everything in January. It was well worth the wait!! I was so thankful to be able to go through the design process with her and find something that really fit what I was looking to convey with the brand. She took my crazy Pinterest board & turned it into something polished and very “me”.
One of the things we talked about was that I really wanted to incorporate a compass in my logo and branding. Throughout my husband, Brad, and I’s relationship compasses have just kind of followed us throughout our important moments. He made sure there was a compass on the ring box he used to propose, and I even wore one (on a pin) in my hair on our wedding day. <3 It’s sentimental for me, because it reminds me of our relationship and just the beauty of marriage in general.
With a compass, comes the idea of adventure, travel, journeys, and always finding your way back home. The idea that home is where you are with the people you love. That you can find adventure in the big moments in life, like your wedding day, or in any of the (extra)ordinary moments along the way. That’s what I want to capture. I want to be a part of your story and help to capture the genuine love, the adventure, the whimsy and romance of wherever your journey is taking you right now, whatever season of life you may be in. Whether you feel like you are exactly where you’re supposed to be, or you have no idea what is coming next. It’s brave to pick up a compass (know what/who your guiding forces are) and stay on the journey.
I love Donald Miller’s quote that says: “ It’s interesting that in the Bible, in the book of Ecclesiastes, the only practical advice given about living a meaningful life is to find a job you like, enjoy your marriage, and obey God. It’s although God is saying, ‘Write a good story, take somebody with you, and let me help.”
I also love that the fonts and colors are a mix of classic navy and greys, along with fun blush pink and golds to give a bit of POP to everything. I want to give you images that have a timeless classic feel to them that you’ll keep for a lifetime, but also something fun and whimsical that makes you remember how you felt in whatever moment or season we’re capturing.
I know the branding will likely continue to change and grow as I and the business do, but I’m so thankful for this sweet start. There is so much heart behind it all, and I can’t wait to continue to work with some amazing clients and #BKbrides this year. It’ such an honor to be apart of of telling the beauty of your story in this adventure of life.
Make sure to check back tomorrow as I’m going to be sharing the sweetest maternity session and I can’t wait for you all to see it!!